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Privacy policy

This website is owned and operated by Ten Lifestyle Management Ltd (trading as ‘The Key’).

Ten Lifestyle Management Ltd (trading as ‘The Key’) is a company incorporated under the laws of England and Wales with company number 04688658 whose registered office is at 30 Market Place, London W1W 8AP.

The Key is committed to protecting your privacy and is a data controller for the purposes of the Data Protection Act 1998 (the ‘DPA’). Our nominated DPA compliance officer is the Chief Operating Officer of Ten Lifestyle Management Ltd and we are registered under the DPA with registration number Z7761476.

This policy explains the following regarding this site:

  • How we collect information about you whether you are a school, school leader or other permitted user of this site;

  • The use of cookies on this site, including cookies for Google Analytics;

  • How The Key will use the information we collect about you;

  • When The Key may use your details to contact you;

  • Whether The Key will disclose your details to anyone else;

  • Your choices regarding the personal information you have provided to us.

Please read this privacy policy carefully. By using this site and any services we offer via this site, you are agreeing to be bound by this policy in respect of the information collected about you via this site. Any changes to the policy will be posted here.

How The Key collects information about you

You need to register to access the majority of the information on this site. This is so that we can track usage of the site by type of school and role, and use this information to improve our service to you.

If you register with the site we will collect personal information about you, which will include your name, e-mail address, role and school DCSF number. The DCSF number enables us to gather EduBase details about your school, so we can ensure that the information you see most prominently is most relevant to your school. We also use this information for reporting purposes to see what types of school are using the service.

Once you have registered you may provide us with additional contact details (email addresses and phone numbers) in your profile. This is so that we can contact you in a way that is convenient to you if you want us to.

If you register using a school DCSF number for a school that has already subscribed to The Key, we will email the lead subscriber at your school. This is intended as a courtesy to the lead subscriber and to help ensure that people who register are eligible to use the service.

We may collect general statistical information about visitors to this site for general reporting purposes and to help us develop the design and layout of our website to ensure that it is as useful and enjoyable as possible.

Cookies

'Cookies' are small files of information that we store on your computer. Our system may issue cookies to your computer when you log on to the site. Cookies make it easier for you to log on to and use the site during future visits. They also allow us to monitor site traffic and to personalise the content of the site for you. The use of cookies is an industry standard and you will find them in use at most major sites. You may set up your computer to reject cookies by changing your browser settings although, in that case, you will not be able to use many of the features on our site.

For more information about what cookies are and how they work, visit this page from the Interactive Advertising Bureau (Europe): www.allaboutcookies.org.

Google Analytics

This website uses Google Analytics, a web analytics service provided by Google, Inc. ('Google'). Google Analytics uses cookies to help us analyse how users use the site. The information generated by the cookie about your use of the website (including your IP address) will be transmitted to and stored by Google on servers in the United States. Google will use this information to evaluate your use of the website, compiling reports on website activity for website operators and providing other services relating to website activity and internet usage. Google may also transfer this information to third parties where required to do so by law, or where such third parties process the information on Google's behalf. Google will not associate your IP address with any other data held by Google. You may refuse the use of cookies by selecting the appropriate settings on your browser. However, please note that if you do this you may not be able to use the full functionality of our website. By using this website, you consent to the processing of data about you by Google in the manner and for the purposes set out above.

How The Key uses personal information about you

We use information collected about your role and school to personalise your visits to our site.

We may use personal information collected about you to respond to you when you ask us to provide a service or to respond to a suggestion or complaint. Or we may contact you about elements of the service that you or your colleagues might find interesting.

We may use personal information collected about you to let you know about functionality changes to this site or changes to our terms of use.

If you give us your explicit permission to do so at the time of commenting on an article or asking a question, we may display your name and school in our acknowledgement of comments received or in the ‘School leaders are asking...’ section of the site. Otherwise you will be acknowledged anonymously using your role and a general description of your type of school and its broad geographical location.

We may provide aggregate statistics about site use and share such information with third parties, but these statistics will not include any information that could personally identify you.

Much of our use of your personal information is essential to providing you with the service for which you have subscribed or registered. However, if you prefer us to use your personal information only when it is absolutely essential, you can unsubscribe using the following email address: unsubscribe@usethekey.org.uk.

Research

If you agree when you register, or indicate your willingness on your profile, we may contact you to take part in research to evaluate the service.

How The Key looks after your information

We follow strict guidelines in the storage and disclosure of personal information and communications that you have given us in order to prevent unauthorised access.

When do we give your information to other people?

We do not give your information to other people and if we wish to we are obliged under the DPA to obtain your prior consent, except that we reserve the right to access and disclose individually identifiable information (i) to comply with applicable laws and government requests, (ii) to be able to operate our systems properly, (iii) to protect ourselves or our users, (iv) if we notify any change in this privacy policy, (v) if it is in your legitimate interests if we sell our business.

External links

Our website has links to other websites and services. We are not responsible for the privacy policies, practices or content of these third parties and urge you to review them, including their use of cookies. Your use of these websites is at your own risk.

Recording of phone calls

Your calls to our helpline may be monitored or recorded for training and quality assurance purposes.

Consent

Your use of this site signifies your consent to us collecting and using personal information about you in accordance with this policy. Should we choose to change this policy for any reason, the changes will be posted here, so that you are kept up to date about how we collect and use your personal information, and when we may disclose it.

Contact

If you have any queries or comments about this privacy policy or our use of your personal information, please get in touch by emailing us at enquiries@usethekey.org.uk

See also our Terms of Use.

© The Key, March 2009: Version 1